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The Potential Hoodie
The Potential Hoodie
The Potential Hoodie

The Potential Hoodie

Sale price$167 CADRegular price $270 CAD
Color
Color: Black
In stock

Your potential doesn’t care how you feel.

A wearable standard for the days when motivation is low but the requirement is high. This piece features high-density, tonal embroidery color-matched to the fabric for a subtle, premium finish.

Ignore the mood. Execute the plan. Build the standard.

The Build
  • Ultra-Heavyweight: 500+ GSM premium fleece, an uncompromising weight for an uncompromising mindset.
  • Tonal Detail: High-density, color-matched embroidery that reflects the light, a subtle finish for those who know.
  • Craftsmanship: Double-layered hood and heavy-duty ribbing, engineered to be your daily armor.
The Fabric
  • Materials: Premium Combed Cotton / Heavyweight Fleece
  • Wash: Machine wash cold, inside out
  • Dry: Tumble dry low or air dry
  • Care: Do not bleach; iron low if needed
The Silhouette

Oversized / Boxy: Designed for a structural, roomy presence. For a more standard fit, size down.